The phrase, "there are no bad ideas", or something similar is often one of the first rules of brainstorming. And an incredibly important one it is. People shouldn't hold back with ideas. I have a "the more the better" approach when it comes to brainstorms. But, there is a watch out to this approach. Giving people free reign to blurt out absolutely any idea is great at giving people the ...
Creativity is often about connecting one thing to another. To support this sort of idea generation I developed Circle of Four. This technique works just as well when working on your own as it does in a group situation. In a nutshell, you identify a creative territory that will act as a theme or focus for your ideas. You then list properties related to that theme across four categories before ...
Here's a new brainstorm technique I've started using when working on my own. I wanted to turn idea generation into a game as a way of challenging myself. The premise of Race to 50 is simple, you have 15 minutes on the clock and you have to write down as many ideas as possible. Can you hit 50 ideas in that time? What is your personal best? Can you beat it next time? ...